Comments on: Publishers: Get The Most From The Exchange http://www.oxyfish.com/2009/11/30/publishers-get-the-most-from-the-exchange/ Ruminations of a Startup Entrepreneur Thu, 17 Nov 2011 11:36:54 +0000 hourly 1 http://wordpress.org/?v=3.5.1 By: Oxyfish » Blog Archive » Real-Time Selling: Your Buyers Know How Much Your Inventory Is Worth – Why Don’t You? - Yieldex CEO Tom Shields' Blog http://www.oxyfish.com/2009/11/30/publishers-get-the-most-from-the-exchange/#comment-210 Oxyfish » Blog Archive » Real-Time Selling: Your Buyers Know How Much Your Inventory Is Worth – Why Don’t You? - Yieldex CEO Tom Shields' Blog Tue, 09 Mar 2010 05:25:57 +0000 http://www.oxyfish.com/wordpress/?p=549#comment-210 [...] am only partly joking here. As I’ve written before, RTB continues to skew the power in favor of the buyers. A healthy ecosystem requires a balance of [...]

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